Peachtree promotes Brent LeBlanc to EVP, business development

Peachtree Group has appointed Brent LeBlanc as EVP, business development. In this position, he will support the company’s efforts to grow and expand its vertically integrated investment platforms.
LeBlanc’s responsibilities will include focusing on cross-marketing strategies, fostering business development and collaborating closely with the investment teams to drive innovation and capture new opportunities, according to the company.
With roughly 30 years of hospitality real estate experience, LeBlanc has launched hotel brands and completed complex real estate transactions with some of the largest hotel operators and developers in the U.S.
“This year, Peachtree surpassed $10 billion in transaction investment value, and we see a tremendous opportunity to grow our business further but realize we need to prioritize our business development efforts to enhance our competitive edge in the market,” said Greg Friedman, Peachtree’s managing principal/CEO. “Brent is a long-serving trusted leader and the right person to guide Peachtree’s business development forward effectively.”
LeBlanc joined Peachtree in 2012 to lead a growth strategy to expand Peachtree’s footprint into the western U.S. and strengthen relationships with premium-branded hotels such as Marriott, Hilton, Hyatt and IHG. During that time, LeBlance participated in more than $4 billion in real estate transactions across the enterprise.
“The core of our business development efforts is a strong commitment to innovation and strategic partnerships,” said LeBlanc. “We are dedicated to identifying and capitalizing on new opportunities to ensure the firm’s growth and long-term success. By continuously adapting to market trends and fostering a culture of collaboration, we are well-positioned to drive our business forward and achieve outstanding results.”
LeBlanc most recently served as EVP, capital markets, building and expanding the leadership team for Peachtree’s broker-dealer affiliate, Peachtree PC Investors (PPCI). He has been instrumental in scaling up PPCI’s capital markets, investor relations and sales efforts and strengthening its financial and compliance operations, according to the company. Last year, he brought in Brian Cho as PPCI’s president last year. Cho will continue to oversee all areas of equity capital markets.
Before joining Peachtree, LeBlanc served as VP, franchise development, for both Starwood Hotels & Resorts and La Quinta Inn & Suites.
“By prioritizing business development, we are positioning ourselves to capitalize on emerging opportunities and navigate the evolving financial landscape,” Friedman said.
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